Andrey Mir

Andrey Mir

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Andrey Mir is a media ecologist who has developed a number of groundbreaking concepts for understanding media, including postjournalism, the Digital Reversal, digital orality, the viral editor/viral inquisitor, and the Digital Rush. He is the author of several books, including The Digital Reversal (2025), The Viral Inquisitor (2024), Digital Future in the Rearview Mirror (2024), Postjournalism and the Death of Newspapers (2020), and Human as Media (2014). Mir holds degrees in journalism, linguistics, communication, and culture. He lives in Toronto. Mir runs the blog Media Determinism. X/Twitter: @Andrey4Mir.

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As AI overwhelms the web, we will need a way to distinguish people from machines.
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Digital tools are pulling us away from fixed texts and back toward fluid, interactive communication.
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"The evolution of digital media makes stricter regulation of online behavior not only feasible but inevitable," writes media ecologist Andrey Mir.